Chery ICAR 03 Pure Electric SUV

On February 28, the Chery ICAR 03 Pure Electric SUV was officially launched, with a total of 6 models available. The iCAR 03 features a "square box" design, positioned as a "trendy electric SUV" with a rugged off-road style. In terms of power, the car offers single/dual motor versions for consumers to choose from, with a range of 401-501km.

From the exterior, the Chery iCAR 03 features a very square design, which is very popular in the current hardcore SUV market. The car has almost no round lines, creating a stronger sense of strength. The front features a highly recognizable headlight group, with a unique lighting layout inside. Additionally, the car is equipped with a large front bumper, further enhancing the front's presence. It is worth mentioning that the car will use an all-aluminum multi-chamber cage-type body structure.

The side design further emphasizes the "square box" feature, with the car's stance being square and featuring sharp lines and full surfaces. In detail, the window frame is angular, the wheel arches are protruding outwards, showing a rugged style. Additionally, the car features a floating roof design. In terms of size, the car has a length of 4406mm, a width of 1910mm, a height of 1715mm, and a wheelbase of 2715mm. In terms of wheels, the car will offer 18-inch and 19-inch wheel options. In terms of appearance color, the new car will bring six body colors such as Sure White, Definitely Black, A Little Gray, Really Silver, I'm Good Blue, and Not Banana Green.

In terms of the rear, it is a classic "little backpack" configuration, paired with vertically distributed taillights on both sides, which can form a good echo effect with its brand logo. In addition, the new car's rear bumper is also quite wide, and the shape of the front bumper is echoed to some extent. The new car's tailgate adopts a side-opening design and integrates an electric suction function.

The new car's interior features a T-shaped flat layout with sharp, angular lines that are simple yet powerful. The materials used are of higher quality. The 9.2-inch liquid crystal instrument panel and 15.6-inch central control screen combination is very eye-catching. It includes WeChat ecosystem, games, karaoke, and audio-visual content. It is worth noting that the car's center console is designed to be thicker than most family cars, which makes the simple center console look less thin. The car also features a crystal knob and a lockable glove box. Its four-zone voice system can control most of the car's functions. This year, the car will provide four upgrades to its in-car OS system, and many functions will be updated through OTA.

In terms of configuration, based on the previously revealed information, the new car will come with standard features such as automatic headlights, automatic wipers, outward-expanding small backpacks, roof racks, electronic parking brakes, 6-way power adjustable driver's seat, dual-zone automatic air conditioning, tire pressure monitoring, ESP, a 15.6-inch central control screen, and 8 speakers.

The mid-range model will add features such as folding side mirrors, a 1.2 square meter panoramic sunroof, NFC keys, 50W wireless charging, a panoramic image system, an electric suction door for the trunk, an 8155 chip, and a new car monitor. The high-end model will offer a better driving experience, including heated steering wheel, heated seats, memory function, an electric adjustable passenger seat, side air curtains, Infinity 12 speakers, 64-color ambient lighting, driver's seat massage and ventilation, an electric leg rest for the passenger, and DJI Pilot. In addition, the new car will provide a L2+ level pure visual high-end intelligent driving assistance system, with route memory, high-speed NOA, and intelligent parking functions.

In terms of power, the new car will offer single/dual-motor versions for customers to choose from. Among them, the single-motor version has a maximum power of 135 kW (184 horsepower) and a peak torque of 220 Nm. The dual-motor four-wheel drive version has a maximum power of 205 kilowatts (279 horsepower) and a peak torque of 385 Nm. Its 0-100km/h acceleration is 6.5 seconds. The dual-motor models use iWD intelligent electric four-wheel drive, which can provide various driving modes to meet various driving scenarios. The suspension system uses an H-arm multi-link + hydraulic damper suspension structure. In terms of range, the car offers three options of 401km, 472km, and 501km.

In June, the new iCAR 03 model was officially launched, with the addition of the four-wheel drive long-range intelligent enjoyment version and the four-wheel drive long-range intelligent surpass version. As new models, the iCAR 03 four-wheel drive long-range intelligent enjoyment version adds DJI high-end intelligent driving, including L2-level assisted driving, automatic parking, cross-layer memory parking, highway cruise control, and urban memory driving. The four-wheel drive long-range intelligent surpass version adds the Infinity brand speaker system, multi-color rhythmic ambient lighting, side airbags, driver's seat memory, driver's seat leg support, front passenger 4-way electric seat, front seat heating, front seat sleep headrest, steering wheel heating, and front passenger seatbelt reminder. Other configuration and design aspects, the new car is unchanged from the currently available models.

At present, "square box" off-road vehicles have become popular products in the market, especially the angular design can capture people's attention in an instant. The Chery iCAR 03 is a product that combines the elements of a "square box" and "electric vehicle". From its positioning and price, there are not many direct competitors for the Chery iCAR 03.

Fashion is a cycle, and so is the automotive industry. The trend in the automotive industry has been changing in recent years, and the square box SUVs were once considered to be "gas guzzlers". However, with the arrival of the new energy era, square box SUVs have regained their vitality and allowed those who love off-road driving to no longer worry about fuel consumption. Now, the Chery ICAR 03 Pure Electric SUV has officially gone on sale. Do you like this "square box"?

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